research reporter | information management for market research buyers

Give key stakeholders access to the research and intelligence information they need, when they need it

Research Reporter maximizes the return on investment from marketing research by increasing the use of marketing information, and reducing the cost of specifying, commissioning, managing and communicating marketing information.

Research Reporter helps enterprises make more informed decisions

Research Reporter helps marketing managers, strategic planners, product and brand managers reduce the decision cycle time and make more informed decisions.

Using Research Reporter, decision makers can:

Intuitively search and display marketing documents and marketing intelligence information using a range of simple, yet powerful search tools

Be protected from research project documents not relevant to their marketing decisions (eg supplier proposals)

Access a range of tools and templates to help them specify their information needs

Automatically connect to either internal or external project management experts, based on the type of research they require

Independently track the progress of their own projects

Automatically receive market intelligence or new project advice, based on selected interest areas

Research Reporter helps research teams reduce the cost of research projects

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Research Reporter helps marketing research managers and teams increase efficiency by reducing the administration time required to maintain and secure their information repositories, and by automating the repetitive tasks of specifying, commissioning, managing and communicating research and intelligence projects.

Automatically control decision makers' access to marketing information

Manage and track multiple projects through a single, personalized interface

Use automated workflow to manage project tasks (specify project requirements, request proposals from appropriate suppliers, select suppliers, communicate project progress to stakeholders, conduct project appraisals etc)

Automatically update project catalogs and document repositories as project tasks are completed

Research Reporter helps enterprises get the most from their agency relationships

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Research Reporter provides a range of tools to help manage the selection, involvement, payment and performance of your third party suppliers.

Automatically collate and review projects and documents produced by a supplier

Short-list suppliers based on project criteria, or preferred-supplier status

Automatically conduct and collate post-project reviews for project suppliers

Collate and dissect supplier costs over projects

Extend application access to the chosen suppliers in order to further improve project efficiencies, without compromising confidential information